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GenRight is short for Genuine Ideas Engineered Right. GenRight is committed to building the best and most innovative products for the "true" off-road enthusiast and believes people want to buy high quality, well designed products to take their Jeep to the next level.
GenRight Off Road was founded by Tony Pellegrino, a serious off-road racer who has raced in and finished King of The Hammers twice! Tony has developed and invented many of GenRight's products himself, the first one being a bolt-on external roll cage followed shortly after by the popular GenRight Crawler Extreme ("EXT") gas tanks.